It’s only gotten bigger and better over the last couple of years, and this year is no different for the Adelaide Fashion Festival. They have just announced that department store giant, Myer will be coming on board as an event partner and will be bringing along their golden girl – and one of our favourite style icons – Jennifer Hawkins.
The Australian beauty will be gracing the runway at an in-store ticketed parade on Friday, October 13 and attend some of the other incredible shows in the AFF line up.
“The Adelaide Fashion Festival is being seen as a big fashion event within the national calendar, and having Jennifer Hawkins on the runway will only cement this further,” says AFF creative director, Chris Kontos.
“We are so excited to partner with Myer who are building their contemporary range and to see Adelaide brand Acler have a strong presence within Myer is fantastic exposure for our local fashion industry.”
Acler has definitely cemented their spot with Myer and the national fashion industry, having held a presentation for their Resort ’18 collection in conjunction with the department store at MBFWA on Tuesday.
“Acler is absolutely a brand on the rise and this new Resort collection shows their commitment to their vision and their confidence in who the Acler woman is,” said Chris.
During the festival and on the Friday, Myer Adelaide will play host to a premium shopping event with an instore runway show featuring the latest men’s and womenswear collections, designer appearances, DJs and activations and, of course, the chance to meet Jennifer.
The Adelaide Fashion Festival will run from October 11-October 15, 2017.