One of our favourite brands, Gucci, has opened its first restaurant in one of our favourite cities, the culturally saturated, Florence. Gucci Osteria is led by Massimo Bottura, a three Michelin Star chef, making it one of the top restaurants in the world.
The special eatery is a part of a larger space, Gucci Garden, which was designed by the brand’s Creative Director, Alessandro Michele, with the aim of displaying pieces of Gucci history interpolated with contemporary art and recent works.
Finding its home at Palazzo della Mercanzia, a site that formerly housed Gucci Museo, the space has been completely remodeled and also features a bazaar-style store offering one-of-a-kind items, the Gucci Garden Galleria and exhibition rooms.
If you’re keen to have a bite to eat, expect dishes like Parmigiano Reggiano tortellini and mushroom risotto at the 50-seater ristorante, priced between $30-$50AUD a dish.
Entry to the Gucci Garden is $12 and goes towards restoring projects in Florence.
So, when are we off to Florence?
Inside the historic Palazzo della Mercanzia, which housed the Gucci Museo, the House debuts the #GucciGarden. Conceived by creative director #AlessandroMichele, the space featuring gallery rooms, a store and a restaurant is a hypnotic territory where the visitor can choose whether to drift and let themselves fall into this new world or look intently to examine the surrounds. #GucciGarden is open to the public from January 10th.
A look inside the bazaar-like store featuring products exclusively designed for the #GucciGarden in Florence. From special material pieces to several one-of-a-kind creations, all products feature a distinctive label and come in packaging exclusive to this store. The retail space is designed to respect and celebrate the original architecture of Palazzo della Mercanzia. A first room dedicated to ready-to-wear, accessories and #GucciDécor features a colour scheme that combines a burnt yellow for the plaster walls with tongue red to pick out the architectural forms of arched doorways and windows. The floor is of hand-aged marble tiles. Discover more through link in bio. #AlessandroMichele Gucci Garden store opening hours: 10.00 – 19.30
In the second room of the #GucciGarden store, a selection of innovative magazines and publications, and a collection of books–both current niche titles and antique tomes, which come from the Antica Libreria Cascianelli in Rome. Distinguished by its original stone pillars and a display around the walls of merchant’s coats of arms in stone, has the addition of a cloud blue colour. This space is dedicated to accessories, as well as to publications, and features many specially-designed display devices like painted wooden mannequin heads, reproductions of mid-century modern busts of women, partitioned boxes coated in Gucci-print fabrics. Special stationery, postcards, matches, canvas bags, music boxes, maps of Florence and decorative, printed boxes are part of the exclusive products of the #GucciGarden store in Florence. Discover more through link in bio. #AlessandroMichele Opening hours: 10.00 – 19.30
‘Cosmorama’ the third room of the #GucciGarden Galleria, is dedicated to bags, suitcases, and luggage. It investigates the House’s origins as a maker of leather goods for a sophisticated and cosmopolitan traveller. The emblem of the bell boy, or lift boy, a reference to founder Guccio Gucci’s time as a porter at London’s Savoy Hotel when a young man, is also profiled in a video, while travel bags in unusual materials, shapes and sizes adorn one wall, acting as a comment on the changing face of travel over the past century. Discover more through link in bio. #AlessandroMichele Gucci Garden Galleria opening hours: 10.00 – 19.30
The #GucciGarden Galleria unfolds. The first room is ‘Guccification’: a light on the allure of the Double G by exploring the many ways the House logo has transformed, from its use on vintage and contemporary pieces—including a 1970s dress with GG motif combined with a dolphin print— to the #GucciGhost collaboration with talents @troubleandrew, @cococapitan, @ignasimonreal and many other artists who worked together with the House in the #TFWGucci and #GucciGram digital projects. Discover more through link in bio. #AlessandroMichele Gucci Garden Galleria opening hours: 10.00 – 19.30
Part of the #GucciGarden Galleria in Florence is ‘Cinema da camera’, a small, red-velvet tented cinema auditorium where the audience can watch experimental films. The first on show will be a preview of Zeus Machine/Phoenix, a short film by the ZAPRUDER filmmakersgroup, which is the second episode of a film cycle, dedicated to Hercules, which started in 2016. Discover more through link in bio. #AlessandroMichele Gucci Garden Galleria opening hours: 10.00 – 19.30